Competitive advantage in the banking industry

Screening and Detection of Postpartum Depression Clearly, these statements emphasize the importance and need for far reaching dynamic and systematic strategic planning for companies to survive competition in the ever changing global competitive business environment. Ansoff argues that planning generally produces better alignment and financial results in companies which are strategically managed than those which are not. This suggests a seeming correlation between strategic planning and the ultimate performance of a company in terms of its growth, profits, attainment of objectives and sustained competitiveness Strickland,

Competitive advantage in the banking industry

Competitive advantage of the banking institutions is therefore an important institutional framework to achieve success in the global competitive market. The role of banking organization in risk hedging and as economic shock absorber must be strengthened with continuous innovative banking practices. The Kenyan banking sector has experienced several challenges over time. The On the use of the strategies for gaining competitive advantage, a firm experiences competitive advantages when its actions in an industry or market create economic value and when few competing firms are engaging in similar actions. Barney goes on to tie. A competitive advantage is what makes an entity's goods or services superior to all of a customer's other choices. The term is commonly used for businesses. The strategies work for any organization, country, or individual in a competitive environment.

December 03, ; Accepted: February 24, ; Published: The banking sector is also responsible for financing investment portfolio, generate high revenue and expand the national reserve 1. In events of economic recession and adversities, the bank helps in hedging risk and financing tangible investments 2.

Banks are expected to be well-capitalized and imbibe restricted lending culture to avail the much needed sustainable growth and development 34.

Competitive advantage as a broad concept deals with business engineering process BRP that will put the organization in a lead among other competitors within their sector 5.

Competitive Advantages of Shadow Banking Industry: An Analysis Using Porter Diamond Model model to find the competitive advantages of shadow banking. Based on the results of this nations have competitive advantage in global competition. The diamond model consists of. The results of the research point to the significance of customer switching cost as a key determinant of the competitive process in banking industry. Mukherjee and Nath () suggest note that the physical separation between the bank operation internet service and the customer introduce an environment of . No bank holds more domestic deposits than Bank of America. Bank of America's Biggest Competitive Advantage has a potent competitive advantage that will fuel profits at .

It specifically addresses what the organization has in stock that will achieve advantage in the competitive market. In these stances, constructs like strategic planning, competitive intelligence, corporate social responsibility, innovation and creativity are used as synonyms to competitive advantage 6 - 8.

On another hand, competitive advantage is seen as a performance construct which shows a phenomenon of organizational progress. In such cases, constructs like organizational performance, operational efficiency, financial performance, financial sustainability, organization creativity 8 and innovation 910 have also been used in describing competitive advantage 10 - This notable disparity in the conceptualization and operationalization of competitive advantage, more specifically in the narrow context of banking sector, motivated this study.

This study has two-pronged contributions; first, it presents a broad view of competitive advantage as an organization construct and its measuring dimensions in relationship with its role in a conceptual model.

Second, using Systematic Literature Review SLRthis study identifies the antecedent factors of competitive advantage in the banking sector.

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The research questions of this study can be summarized into two: The SLR is a method of identifying, evaluating and interpreting available information regarding a research topic, topical questions or interest 15 It is purposively used to gather available and related evidences to a phenomenon under investigation and summarize empirical evidences for the benefits of the research.

The SLR usually defines the review protocol by specifying the topic to be researched and the method customized in conducting the review. It is the main strategy of detecting relevant literature review and how information is obtained from the primary study 16 Figure 1 depicts the SLR research design.

Planning the review phase is essential in achieving an unbiased result. At this phase, the researcher sets the requirement necessary to collate broad and objective information critiqued in answering the research questions. In this regard, past related studies are sought and collated.

To achieve this, "Competitive advantage in banking sector", "Measuring competitive advantage" and "Financial and non-financial measures of competitive advantage" are used as search strings to identify the primary sources of information that are related to the subject matter.

Articles that are not related to the defined themes are excluded from the collation. SLR research design Adapted from Kitchenham 16 The population describes the general theme of the articles reviewed in the study.

Competitive advantage in the banking industry

The intervention is the converging points of the objectives to be achieved by this study and the comparison is to situate the findings within the body of knowledge and in relationship with past related studies. The outcomes are the findings of the review process.

The findings of the SLR are reported through a step-by-step description and explanation of the phases conducted and the result found through the research process.

The conceptualization of organization competitive advantage is often determined by the nature of the organization being investigated. In these studies, competitive advantage is investigated as the dependent variable i.

From the non-financial measure perspective, competitive advantage is defined as the innovative ideas and creative product development process of the organisation 7919 - It is also defined as service development and increase in sales and growth 8112223service quality 102324responsiveness to customers, organizational core competence and cost effectiveness 61225 - Notably, in studies that investigated competitive advantage using non-financial measures, it is investigated as moderator, mediator or antecedent variable to the actualization of organization performance.

In either of these cases, the position of the construct in the research model determines the adopted measuring dimensions.

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This clearly shows that strategy, through different conceptualizations like innovation, quality management and corporate social responsibility have been found to be related with competitive advantage.

Table 2 and 3 present the summaries of the review on competitive advantage and the dimensions of competitive advantage when investigated as dependent i. Antecedents factors of competitive advantage: Some of these studies 3637 showed encouraging levels of effectiveness in many dimensions of composite marketing strategies with adequate managerial recommendations.No bank holds more domestic deposits than Bank of America.

Bank of America's Biggest Competitive Advantage has a potent competitive advantage that will fuel profits at . The Kenyan banking sector has experienced several challenges over time.

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The On the use of the strategies for gaining competitive advantage, a firm experiences competitive advantages when its actions in an industry or market create economic value and when few competing firms are engaging in similar actions.

Barney goes on to tie. A competitive advantage is what makes an entity's goods or services superior to all of a customer's other choices. The term is commonly used for businesses.

The strategies work for any organization, country, or individual in a competitive environment. Banking Technology as Competitive Advantage Why innovations such as AI, the blockchain, and APIs may replace credit as the glue holding corporates in their banking relationships.

Competitive Advantages of Shadow Banking Industry: An Analysis Using Porter Diamond Model model to find the competitive advantages of shadow banking. Based on the results of this nations have competitive advantage in global competition. The diamond model consists of. One advantage of the generic strategies is that these strategies are not company or industry dependent.

If the attractiveness of an industry is a main factor that determines a company’s profitability in which it operates, the second important factor is likely the company’s positioning within that industry.

Factors Influencing Competitive Advantage in Banking Sector: A Systematic Literature Review